Develop and manage company’s brands through use of all elements of the marketing mix. Responsible for preparation and execution of the annual marketing strategy and plans, and the management of agreed budgets.
Leadership of the marketing communications team. Development of longer-term Automotive Marketing strategy (B2G, B2B, B2C, Digital), utilising and enhancing Original Equipment Manufacturer (OEM) strategy and materials to build strong brand awareness and consideration across all brands and products.
Requirements
- Bachelor’s degree or higher in Marketing, Advertising, Political Science, Management, or related
- Minimum 5 years’ experience in the related field of Corporate or Brand Marketing, Product
- Marketing, Agency Services, and or Marketing Operations
- Automotive industry experience is highly desirable e. OEM or Distributor
- Brand or Product marketing skills
- Strong leadership and managerial skills
- Attention to detail is a must
- Strong project management skills
- Demonstrable track record of working with marketing and PR
- Proficiency in basic computer skills and software, including Microsoft Word and Excel
- Outstanding communication skills, both written and verbal
- Proven ability to drive the sales process from plan to
- Proven ability to articulate the distinct aspects of products and
- Proven ability to position products against
- Valid Driver’s License is an added advantage